Vocational Qualification in Business QB

Kolme opiskelijaa tietokoneen ääressä

New education in coming autumn 2023!


Business skills are needed in all sectors of the world of work! For example restauranteurs, barbers, hairdressers and florists need business skills to calculate profits from different products offered or to make advertising material or to market their product or service.

The QB “Merkonomi in English” graduate has a wide range of skills such as customer-oriented business skills, sales skills, communication and interaction skills, language skills, computer skills and financial management skills. They are at home in both social and digital environments and can network professionally. They can be an entrepreneur or develop into a managerial position. The graduate can work on existing products and services or develop new products and services or develop new customer experiences.

As a QB graduate, you can work in a variety of jobs such as

  • Customer Service
  • Sales
  • Marketing Communications
  • Service Design
  • Office Services in many different companies and plenty of different countries or start your own company.

Competences aqcuired after completion

Qualification in Business (QB) graduates have competences in customer-oriented sales, how to serve customers effectively and efficiently in customer service, how to use business communications and interaction to gain exposure of their product or service to their targeted customers, languages and financial management.

They can work in various digital environments and have the basic capabilities required for entrepreneurship or marketing and sales tasks and the capabilities and competences required in first-level management positions.

They also have the capabilities to develop new products and services, customer experiences and other customer solutions profitably. Based on their choices, students can work as a constructive 2nd in command to an entrepreneur.

Many of our graduate students have moved on to either higher education or started their own businesses.

General information on studies

  • The duration of studies is about 2,5 years, depending on previous experience and previous studies.
  • The  scope of the qualification is 180 Competence Points (CP), which include 145 CP of vocational studies and 35 CP common studies.
  • Study is full-time in Herttoniemi, Helsinki and the school day is usually 9.00-15.00.

The minimum entry requirements for all applicants

  • Finnish language skills at level A2.1
  • English language skills at level B1.2.
  • Computer literacy
  • Residence in Finland
  • Over 18 years old
  • The will to make a positive change in your life

Please also note the following if you are accepted to study at Careeria

Contents of the diploma

The scope of the qualification is 180 competence points (cp) including 145 cp of vocational studies and 35 cp common studies.

Compulsory vocational modules

  • Customer service, 20 cp
  • Profitable operation, 20 cp
  • Acting in a work community, 15 cp

Optional vocational modules

  • Sales, 30 cp
  • Working in a Project, 15 cp
  • Marketing communications and content production, 30 cp
  • Planning a business, 15 cp

Common units

  • Communication and interaction skills, 11 cp
  • Skills in mathematics and natural sciences, 6 cp
  • Societal and working life competences, 9 cp
  • Optional learning outcomes in common units, 9 cp

More information about the QB can be found at ePerusteet.

New education in coming 22th August 2022

How apply for this course?


Wilma 1st page

Press “Apply this course”.

To continue, you must read and accept the following terms and conditions:

The information you fill in on the application form is stored in Careeria Oy’s student management system. You can read the data protection registry description here: https://careeria.fi/careeria/tietosuoja

When you have filled in the registration information for the page, press next and finally save.

After you sign up, you’ll also receive a confirmation email at the email address you provided.

Please note:

  1. Once you save your application, you will no longer be able to edit it, so it is very important that you:

save all the necessary attachments for your application in electronic format for yourself before you start filling out your application.


When you have fill “Applycation form” (in Wilma) we give email to you. After that you have to fill the “Applicant’s pre-information form” (Wepropol) and send that to us time of May. Then you have to wait a moment and the teacher will be in contact with you.


Finnish language written test and English interview:

Finnish written test and English interview is in Herttoniemi, Helsinki (Lämmittäjänkatu 2A). You have to remember that day and come then to Herttoniemi.


Apply this course

Apprenticeship cooperation: Stadin Vocational and Adult Education Center

Apprenticeship agreement with an employer

The student acquires a job herself/himself suitable for the diploma or it may be a current job. The job pays the student a salary according to the collective agreement, the average number of working hours per week is 25 hours.

You can study to become a merchant with an apprenticeship in cooperation with Stadin AO (Stadin Vocational and Adult Education Center, apprenticeship services).

For an apprenticeship, you must have a job suitable for the diploma, in which you may perform tasks that fulfill the criteria of the QB diploma.


For further information contact Bryan Roberts.

tel. +358 44 737 2410